Automated Creative Optimization (ACO)

Use ACO to let TikTok mix and match your video assets, text, and CTAs to find the winner.

Why This Matters

Creative fatigue sets in fast on TikTok (3-5 days). ACO extends life by auto-refreshing combinations.

1. Create Ad Group > Toggle "Automated Creative Optimization" ON.

2. Upload 5 videos, 5 texts.

3. TikTok iterates automatically.

Don't put bad assets in. One bad video in the mix can drag down the whole group's performance.

Use standard Image Carousels on TikTok. They are surprisingly effective for e-commerce catalog showcasing.

Combat creative fatigue with modular content: film multiple hooks, bodies, and CTAs that you can mix and match.

Open with a bold claim, question, or visual disruption in the first 0.5 seconds to maximize hook rate.

Let our team implement these optimization strategies for you.