YouTube Ads Management Term
YouTube Shorts Ads
YouTube Shorts Ads are vertical video ads (9:16 aspect ratio) that appear between Shorts videos. They're part of Video Action Campaigns and Demand Gen campaigns. Ads must be under 60 seconds and are skippable after a few seconds.
Example in Practice
"Repurposing our TikTok creative for YouTube Shorts gave us incremental reach at 40% lower CPM than standard in-stream placements."
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