Targeting by Hashtags
Target users who interact with specific hashtags (#SmallBiz, #GymTok) for niche relevance.
Why This Matters
Hashtags are interest clusters. Users watching #GymTok are undeniably interested in fitness.
How To Implement
1. Ad Group > Targeting > Interests & Behaviors.
2. Switch to "Hashtag Interactions".
3. Enter relevant tags.
Pro Tip
Combine "7-day hashtag interaction" with broad demographics for a high-intent, fresh audience.
More TikTok Ads Tips
Automated Creative Optimization (ACO)
Use ACO to let TikTok mix and match your video assets, text, and CTAs to find the winner.
Storytelling with Carousels
Use standard Image Carousels on TikTok. They are surprisingly effective for e-commerce catalog showcasing.
Why Your TikTok Ads Die After 7 Days (And How to Fix It)
Combat creative fatigue with modular content: film multiple hooks, bodies, and CTAs that you can mix and match.
Want Expert Help with TikTok Ads?
Let our team implement these optimization strategies for you.