B2B decisions happen on desktops, not mobile phones. And in the corporate world, those desktops often run Windows and Edge. This makes Microsoft Ads the single most efficient channel for B2B lead generation. While Google is flooded with mobile intent, Microsoft captures the user 'at work'. We combine this desktop-heavy traffic with LinkedIn Profile Targeting to ensure your ads are seen by the C-Suite when they are in 'Business Mode', not 'Browsing Mode'.
Yes. Using LinkedIn overlays, we can granularly target 'Manufacturing' or 'Financial Services' employees searching for your solution.
