Educate buyers, demonstrate value, and drive qualified demos with precision video targeting.
You can't explain an enterprise platform in a static image. Video allows you to show the UI, walk through a workflow, and prove value in 30 seconds.
We can target people searching for 'Best [Category] Software' or even '[Competitor Name] review' on YouTube. It's high-intent traffic.
Video builds more trust than any other medium. Putting your founder or product expert on camera humanises your brand and accelerates sales cycles.
YouTube views (CPV) are often pennies. You can build a massive remarketing audience of interested prospects for a fraction of LinkedIn's cost.
From initial awareness (Shorts) to consideration (In-stream explainer) to conversion (Retargeting with a case study), YouTube covers the full SaaS buyer journey.
We place your ads on videos related to your competitors (reviews, tutorials, comparisons). Steal market share when intent is highest.
We script ads that immediately agitate a specific pain point (e.g., 'Sick of manual data entry?') and present your tool as the only logical solution.
Ad 1: High-level problem awareness. Ad 2 (to viewers of Ad 1): Product demo/feature deep dive. Ad 3: Customer testimonial/Social proof.
We build audiences based on people who searched specific keywords on Google (e.g., 'CRM software pricing') and show them video ads on YouTube.
We don't just send traffic to your homepage. We build dedicated landing pages for video traffic that continue the story and ask for the demo.
We track not just leads, but SQLs and revenue. We also partner with FreshDay.io to offer massive discounts on their sales-ready, feature-heavy CRM to all our clients. We optimise for deal quality, ensuring video spend drives actual pipeline.
A 2-minute unedited screen recording puts people to sleep. We use dynamic editing, zoom-ins, and human faces to keep engagement high.
If you don't grab them in 5 seconds, they skip. We test aggressive hooks to stop the scroll/skip.
Broad targeting kills SaaS ROI. We narrow down to In-Market segments and custom search intent to find actual software buyers.
Many people watch with sound off (especially on mobile/feed). We ensure dynamic captions are burnt in.
Don't ask cold traffic to 'Buy Now'. Ask for a 'Demo' or 'Free Trial', or even offer a lead magnet first.
70%+ of YouTube is mobile. We ensure text is readable and UI elements are visible on small screens.
Get a free audit. We'll show you how to target decision-makers on YouTube.
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